LR HEALTH AND BEAUTY

LR health And Beauty Systems is one of the leading direct sales companies in Health and Beauty in Europe. Founded in 1985 in Ahlen, Westphalia, where the headquarters and production facility are still located today is now operating in 29 countries and have grown into one of the most successful direct sales companies in Europe. By providing high-quality health and beauty products, manufactured in Germany, along with the unique professional opportunities offered, we inspire millions of customers and thousands of partners worldwide.
Products
We develop premium, innovative, and thoroughly tested health and beauty products, crafted according to the latest scientific standards and using only the highest quality natural ingredients.

 

Quality
With very few exceptions, our high-quality products are manufactured in Germany, adhering to strict quality standards and without the use of animal testing. Independent and renowned testing institutes, such as SGS INSTITUT FRESENIUS and the IASC (International Aloe Science Council), regularly confirm the quality of our products.

Aloe Vera

For more than 18 years, we have specialized in Aloe Vera and have become one of the largest manufacturers of Aloe Vera products worldwide. Due to its many active compounds, Aloe Vera is incredibly versatile, with its inner gel containing over 200 vital substances. Furthermore, it boosts the bioavailability of essential nutrients, allowing for better absorption of vitamins by the body.

The Management

CEO of LR HEALTH & BEAUTY

Dr. Andreas Laabs
As the CEO of LR, Dr. Andreas Laabs is responsible for the company’s strategic development and overall operational management.

 

General Manager Global Partner Relations
Thomas Heursen
As the General Manager of Global Partner Relations, Thomas Heursen oversees communication with partners worldwide and is responsible for their training and skill development.

 

 

General Manager of Legal Affairs and New Markets
Andreas Grootz

As General Manager at LR, Mr. Grootz oversees several key departments, including the Legal Department, New Markets Department, Regulatory Affairs Department, Corporate Audit Department, Compliance, and Information Security and Risk Management.
Γενικός Διευθυντής Πωλήσεων & Μάρκετινγκ
Patrick Sostmann

In his role as General Manager of Sales and Marketing, Patrick Sostmann oversees global sales regions and manages the Global Sales Operations and Marketing departments.

 

MILESTONES

2022

On May 27, Dr. Andreas Laabs assumes the role of CEO and the overall management responsibility for the entire LR Group. Additionally, Andreas Grootz becomes the new managing director. In terms of products, the year 2022 is marked by the 20th anniversary of Aloe Vera, which is celebrated with a large campaign and numerous activities. Furthermore, LR continues to demonstrate its innovation strength with the introduction of the ZEITGARD PRO COSMETIC DEVICE. Its key feature is its advanced technology: the cosmetic device allows for alternating home use treatments, enabling four different care routines simultaneously. The German Design Award for "Bathroom and Wellness" proves that both the devices and the systems are top-notch.

The Secret to Success in Health & Beauty: LR Partnership

LR Health & Beauty operates in the following 32 countries, where individuals and businesses can become partners:

Germany, Austria, Switzerland, Netherlands, Belgium, Luxembourg, France, Italy, Spain, Portugal, Greece, Czech Republic, Slovakia, Hungary, Poland, Romania, Bulgaria, Croatia, Slovenia, Serbia, Bosnia and Herzegovina, Turkey, Ukraine, Russia, Kazakhstan, Azerbaijan, Albania, Montenegro, Kosovo, Cyprus, South Korea, and Mexico.

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